Content brief introduction: Wang Tiankai, vice president of the China Textile Industry Association, said on the 20th that the current international marketing channels for domestic textile companies are still lagging behind. This has seriously weakened the international competitiveness of China's textile industry. In the next decade, China will vigorously promote the textile industry. Internationalization process.

Wang Tiankai stated at the press conference “National Textile Industry Management Innovation Achievement Award” that the next decade is a crucial period for China to move from a textile country to a textile powerhouse. In this, the internationalization of the textile industry is the most important link, but now domestic textile The internationalization of the industry has not yet formed a climate and the process is still too slow.

“Closed doors are not a strong textile country, but domestic companies are still going strong to compete in the international arena.” Wang Tiankai said that building a strong textile country requires a number of first-rate brands, first-rate talents, first-rate marketing capabilities, and first-class scientific research capabilities. First-rate resource allocation capacity of international textile companies. Although some domestic textile leading companies have begun to make sales channels to developed countries such as Europe and the United States, the effect is not satisfactory. "Overall, it is because the company's international marketing channels are too backward and its capabilities are not strong."

Wang Tiankai said that in the next ten years, China will firmly support the domestic textile enterprises to go global, and earnestly sum up experiences and lessons, help enterprises actively and steadily increase the level of global competition, and improve the company's ability to allocate resources globally.

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