Youngor joins five top international fabric manufacturers to create top brands in domestic enterprises

On the afternoon of October 19th, the press conference of Ruiya Binzhi--Youngor MAYOR and the five major international top fabric brands strategic cooperation was held in Ningbo Pan Pacific Hotel. During the Ningbo Fashion Festival, Youngor announced a partnership with five European premium fabric suppliers. Zhang Mengjin, deputy director of the Standing Committee of the former Provincial People's Congress, director of the Provincial Government Advisory Committee, Zhang Weiwen, vice chairman of the former CPPCC, and Chen Dapeng, executive vice president of the China National Garment Association, attended the conference.

Conference site

signing ceremony

Five fabric suppliers from Italy, ALBINI, ERMENEGILDOZEGNA, LOLORIAANA, CERRUTI1881 and ALUMO from Switzerland believe that the development of China's top consumer market through the cooperation with Li Rucheng is the most likely way, so together with MAYOR, the Chinese textile and apparel giant The company signed an agreement to jointly develop the top domestic clothing brands.

At the press conference, Youngor announced that it has entered into cooperation with five European high-end fabric suppliers to set up a “manager new installation” market position for its top MAYOR brand, and is preparing to gradually replace the European and American luxury brands that are rapidly declining in domestic sales. Create a top brand for domestic companies.

Li Rucheng, Chairman of Youngor Group

As the leading brand of Ningbo clothing, Youngor is in the forefront of China's garment industry, leading Chinese clothing brands to the world and promoting Chinese clothing brands to become stronger and stronger. At the press conference, Li Rucheng, Chairman of Youngor, said: To continue to strengthen the development of new materials, new processes and new technologies, and to use the world's top fabrics to create high-end clothing brands. Youngor not only develops its brand, but also builds a complete industrial chain of mid-stream textile and garment processing to downstream garment sales. Since 2013, Li Rucheng, the chairman of the group, has proposed the “Thousand-store strategy” to create 1,000 stores in the central city “Youngor House”, forming a large-scale urban supply integrating corporate image, sales, product display and logistics distribution functions. center.

After proposing the “Thousand Store Strategy”, Li Rucheng immediately led the company to launch a high-end tailor-made service. The introduction of tailor-made services has enabled Youngor to gain further influence among the domestic political and business managers. It also enabled the five top fabric suppliers to see Youngor's market influence and expansion strength, and saw the possibility of opening up domestic top garments through Youngor.

Executive Vice President of China Garment Association

In the development environment of the gradual transformation of traditional industries, Youngor has already been in the forefront of transformation, successfully reborn, become an innovative organization with world-class competitiveness, and choose the industrial model of “industry + internet” to bring online and offline The loyal customers are aggregated in the way of membership, becoming lighter and more flexible, gradually getting rid of the constraints of standardized production, and finally realizing the dream of “customer-centered” enterprise. This is also the core reason why five fabric suppliers in Europe chose to cooperate with Youngor to develop the Chinese market.

Exchange

Youngor and five European fabric suppliers reached a cooperation agreement to carry out the suit customization business, which is an affirmation of Youngor, and further promotes Youngor's expansion of the domestic tailor-made suit market, which is important for the economic development of Ningbo textile and garment industry and the development of China's garment industry. contribution.

Editor in charge: Yan Jie