July 2012 8 ~ 10, the twelfth China (Shenzhen) international brand apparel trade fairs in Shenzhen Convention and Exhibition Center bloom. Dongguan Bei Na Si Clothing Co., Ltd. led a delegation visited the event, keep abreast of the industry trends concerned about the development trend. China Beauty Network Reporter is very honored to interview Mr. Tang, general manager of Benet Fashion Co., Ltd. in Dongguan.

艾米索-AIMISUO

Beauty Network: Mr. Tang, Hello! First of all you can tell us about our company and company brand an overview of it?

Soup total: We, Dongguan Bei Na Si Clothing Co., Ltd, was founded in 2004, is a collection of foreign trade, design, production, sales, brand operation as one of the professional women's clothing company. The company is located in the historical center, the fashion capital of Humen in Dongguan, specializing in high-class fashion women's foreign trade, design, manufacture and sale, huge amount of money to build "AIMISUO" brand. Committed to product styles, colors, fabrics and accessories, exquisite workmanship in the perfect. Companies pay attention to product quality at the same time, pursue the "honesty, trust, diligence, and" entrepreneurial spirit, extensive recruit talent "people-oriented" so that enterprises continue to grow and develop, and establish a good corporate and brand image.

Beauty Network: That we Aemso women's brand style is what?

Soup total: Our main urban women's style, there are fashionable women's casual, there is a class of white-collar ladies!

Beauty Network: that the Amy Suo women and other brands compared to her strengths where? Can you give us a brief introduction?

Soup total: Our company has to undergo a rigorous assessment of the market, the design has its own style, we guarantee that every woman's quality, reasonable price! It can be said that we strive to achieve the best price! Let customers and distributors feel that our intentions of service!

Beauty Network: I know our women's brand Amy Su is designed to help women "create the perfect woman, enjoy elegant life," then you can elaborate on our company's brand goals it?

Soup always: Our Amy Suo women's wear combines French romanticism with the fine quality of the royal custom, with each woman's unique critical and delicate look at each piece of work, for the love of life, fashion-loving women bring The simple, elegant, free, but not assertive comfortable dress feel, but also for fashion-conscious women to provide a variety of occasions to wear the choice.

We Aims Carefully create every detail of clothing, with refined and strive to perfect the concept of interpretation of fashion, fully embodies the modern urban women's self-confidence, calm qualities, echoes women's spiritual dreams.

Beauty network; that our new women's 2012 What are the new features?

Soup total: Our 2012 new women's clothing adhere to the fashion and elegant style, based on more attention to fabric innovation, increased some very wide fabrics, so clothing more atmosphere, noble, fashion!

Beauty Network: Understand the brand's goal, then we Amy Sole brand positioning and consumer groups positioning is like?

Soup total: Our consumer groups Our main consumer groups Amyço is the 25-45-year-old white-collar workers, mainly fashionable white-collar workers, urban new women, the pursuit of taste, intellectual intellectual woman.

Beauty Network: That Amy Sole brand franchisee distribution in the country is like?

Soup total: At present our brand physical stores in the country is still more evenly distributed! We are designed for the two markets in the north and south of the design, we will have a slight adjustment in the design style and size! Like the north of our product conference mainly autumn and winter hit! At present the reaction in the country is also very good!

Beauty Network: Austria, like online shopping is very popular now, many clothing companies have begun to try to do electricity companies, our company on the network to promote this piece of what arrangements?

Soup total: online publicity is a powerful newborn, our company has also considered! Like the cooperation with beauty network, we are also very happy! But now for our brand or more focused on the physical store to join, we now focus on the dealer, we plan to take online and offline combination of policies for franchisees to develop certain policies for the franchisee to do Promotion, for their service!

Beauty Network: just said the network sales, then I think many dealers are also very concerned about the physical store to join, you can talk with us about the Amyos brand joining policy?

Soup always: Our Amy Sox preferential policies is the biggest feature is the 100% return policy! Let dealers worry-free! Specific information I hope we pay close attention to our official website!

Beauty Network: Well, I hope we pay attention to our official website! Like our company for fashion events are very concerned about, but also actively involved, then do not know if our brand in the next few years such a plan?

Soup always: We should have a plan for the participants' show next year! Actively promote our brand!

Beauty Network: Well, according to our survey found that China Beauty Network, Amy Soso brand has been very good response in the market, I do not know in recent years or longer Amy Soso brand what the development plan? Can we describe it?

Soup total: We will consider the market a lot, learn a lot of fashion elements every year, learn from the advantages of enterprises! We also plan to promote it in terms of e-commerce and step up publicity on the internet. Of course, we will also strengthen the design innovation of our brand and make our brand distinctive!

Beauty Network: Well, let's talk about it today! Thank you, Mr. Tang for interviewing us today so that we can have a deeper understanding of the Amyos brand. Here I would like to express my appreciation to Amyne Brand development in the future getting better and better!

Soup always: Thank you, Beauty Network has been the support!

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