In the beginning of the selection of joining the brand, first of all should be in their own city clothing market to do a certain understanding, especially in the vicinity of your store business district counterparts, to achieve the bottom of my heart.

If your level of consumption in the region can not yet be compared with the economically developed areas, then you can not easily blind to the introduction of high-priced clothing; If you shop in the vicinity of the opening of many home's casual wear brand, the competition is particularly fierce, then you can Staggering the scope of business, targeting the ladies wear or professional wear, the effect will be better.

Or the local consumers prefer the origin of underwear in Guangdong, do not like Shanghai, then you can give priority to joining the Guangdong brand ... ... These issues are clear, according to these circumstances to determine the approximate location of the brand to join, and then targeted To find joining brand, in order to be more effective, improve the success rate.

1, brand positioning

Before you decide to join the brand, the answer to the following questions you must be very clear in mind:

You want to join men's underwear brand , lingerie brand?

Locally acceptable product price range

Do you want to join the brand style is sports, fashion or comfort?

What are the special preferences of local consumers in the purchase of clothing?

How much do you plan to invest?

At this point your target brand range has shrunk to a certain extent, you may have already produced several candidate brands, and you can then screen according to the article we will mention later.

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Children's Apparel

Weihai Yimao Garment Co,. Ltd. , https://www.cwhyimao.com